As part of the Lakeside Group – we have been involved in the road stud business for over 30 years. In 2008 we were exhibiting at a show when approached by a local cycling officer. He asked if we had a solar powered product for cycle paths and walkways – which we didn’t. He explained that there are several products on the market that would be suitable but as they are also designed for highway use they are chunky, over-engineered for cycle path use and too expensive for the budgets of local authorities. We were asked the same question several times during that exhibition and so our product development manager decided to look at the possibilities. He had been given a figure of what the cycle officer would be happy to pay per piece and worked backwards from this cost.
Designed and developed in the UK over 5 years using real time UK winters to test, it was early 2014 before the SolarEye®80 was ready to launch. Making it’s debut at Intertraffic in Amsterdam, we were delighted with the interest shown and made many contacts all over Europe, the USA and the Middle East.
Since returning from that show we have brought it to market in the UK and completed installations in cities such as Bristol, London and Cambridge.
With the help and advice of the Bat Conservation Trust we have been testing our re-engineered SolarEye®80 to develop a conservation friendly option. The ‘Bat Hat’ was launched in September after much interest from local authorities.